STORM Events Champions Accessibility at Live Experiences
How STORM is transforming live events with inclusive design, accessible technology, and expert planning for all audiences.
Making live events inclusive isn’t just about physical access-it’s about creating an environment where everyone can fully engage. STORM Events is leading the way in improving accessibility through smart lighting, sound design, and tailored solutions.
When we think of accessibility, wheelchair ramps often come to mind. But true inclusion goes far beyond that. Live events combine audio and visual elements that can present challenges for attendees who are d/Deaf, hard of hearing, blind, or neurodiverse. At STORM, we believe every guest deserves an equal experience-and we’re committed to making that happen.
Understanding the Challenges
Two major components-lighting and sound-can make or break accessibility. For those who are d/Deaf or hard of hearing, loud environments and poor acoustics can be overwhelming. For attendees with sight loss, purely visual presentations fall short. And for neurodiverse individuals, flashing lights and unpredictable sounds can create discomfort and anxiety.
Solutions That Make a Difference
We work closely with event organisers to implement practical solutions recommended by leading organisations like RNIB and RNID:
- For blind or visually impaired guests: Brighter lighting in key areas, audio versions of written materials, and audio descriptions to provide context.
- For d/Deaf attendees: Reduced background noise, baffle boards, hearing loop technology, and live video streams for lip readers.
- For neurodiverse guests: Consistent lighting and sound levels, avoiding repetitive flashing lights and sudden noises.
Our advanced audio and visual equipment makes these accommodations possible, ensuring events are welcoming and engaging for all.
Plan Ahead for Inclusion
Accessibility starts with planning. Treat your accessibility strategy like a risk assessment-identify barriers and design solutions before the event. We recommend:
- Visiting the venue in advance to check accessibility features.
- Prioritising clarity over volume in sound design.
- Booking BSL interpreters and displaying them on big screens.
- Choosing venues equipped with hearing loop technology.
STORM can partner with you every step of the way-from site visits to tech setup-to create an event that’s truly inclusive.
Ready to make accessibility a priority?
Talk to STORM Events today and let’s design an experience where everyone feels welcome.